In this article you will learn:
How the integration benefits your business
Setting up the Loop integration
How customers submit their refunds
Please note: The Loop integration is only available if you are on Wrapped's PRO plan or above.
How the integration benefits your business
The Wrapped and Loop integration enables your customers to receive store credit upon returning items to your store. This store credit is held as an omnichannel gift card.
Other benefits:
Enhanced Customer Experience: By offering a seamless return process that immediately grants store credit, you improve the customer experience. Shoppers are more likely to return to your store if they can effortlessly exchange items they're unsatisfied with for something else they might like. This flexibility helps build trust and loyalty.
Increased Retention and Repeat Purchases: When customers receive store credit instead of a refund, they're more likely to use that credit to make another purchase at your store rather than taking their money elsewhere. This can help increase customer retention and encourage repeat purchases.
Reduced Refunds: Offering store credit can decrease the number of cash refunds you need to process. This keeps more capital within the business and can help improve your financial metrics like cash flow and profitability.
Omnichannel Engagement: Since the store credit can be used as an omnichannel gift card, it encourages customers to engage with your brand across different shopping channels, whether in-store, online, or through mobile apps. This can increase overall sales and customer engagement across platforms.
Setting up the Loop integration
Important : To complete the Wrapped x Loop integration, you must contact Loop at support@loopreturns.com and request they disable Shopify's native gift card functionality on your account. This means only a Wrapped gift card will be created and will prevent duplicates.
Go to your Wrapped admin
Go to the integrations page and activate the Loop integration. When you click on the toggle, a pop-up will appear (see screenshot below):
3. Click "Copy Webhook Callback"
4. Go to the Developers section in the Loop dashboard
5. Click 'Create Webhook' and a pop-up will appear
6. In the 'Event' box, select "Return closed"
7. In the URL box, paste the "Webhook Callback" you copied in 'Step 2' above
8. Then click 'Add'
9. Copy the Webhook secret code
10. Return to the Wrapped admin-> paste the Webhook secret in the '2. Enter the Loop webhook secret' textbox and press 'Save'
11. Return to Loop. Click 'Return closed' link and press the 'Activate' button to enable your webhook.
You will now see that the webhook is now 'Active' and this will be used to create a gift card on 'Return closed'.
Important : To complete the Wrapped x Loop integration, you must contact Loop at support@loopreturns.com and request they disable Shopify's native gift card functionality on your account. This means only a Wrapped gift card will be created and will prevent duplicates.
How customers submit their refunds
Customers use the Loop self-serve portal. They insert their order number and zip code (this information can be found in the Shopify order email confirmation)
2. Customer selects which items to return
3. They then complete the questions presented
4. Finally, the customer can selects to be refunded with store credit and presses Submit return.
5. Process the return in the Loop admin. After a return has been processed, you can see at the bottom of the page that the return closed webhook has been sent to Wrapped.
6. Customer then receives their gift card via email. The gift card email can be customized here.
7. You can view the generated refund gift card details from your Wrapped admin.
